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Rupa Boho Moroccan Shag Area Rug image 1
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living room
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Just Rugs CoHome & Living · India

Hand-tufted New Zealand wool rug

4.68 reviewsShips in 24h

This hand-tufted Moroccan-style rug features a plush shag texture and structured feel. It is suited for living rooms and bedrooms seeking a balanced, cohesive look.

Today’s price · incl. taxes
₹23,999
size
1
Free shippingAbove ₹999
30-day returnsNo questions
AuthenticVetted by Toastd
In stock● Arrives within 10-15 working days

Key features

New Zealand WoolCrafted from 100% New Zealand wool for a soft, dense, and naturally resilient texture.
Hand-Tufted BuildMeticulously tufted by hand to ensure a rich, structured feel underfoot.
Anti-Slip BackingFeatures a built-in backing to keep the rug securely in place on smooth indoor surfaces.
Toastd note

Why you'll love it.

When a room feels scattered, a high-pile wool rug acts as a grounding element. The Rupa rug stands out for its density; the New Zealand wool provides a substantial feel that thin synthetic rugs cannot replicate, making it a quiet but firm foundation for a seating area.

T
Curator · Toastd

What people think

All 8 reviews
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Sadia S.22 Sept 2026

New Zealand wool feels very dense under my feet. It stays in place on my marble floor thanks to the backing.

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Sandeep Siddiqui14 Jul 2026

Hand-tufted quality is quite evident here. The shag texture gives a nice bohemian look to my bedroom.

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Ramya12 Jul 2026

Wool is soft but it sheds a little bit in the first week. Otherwise the 6.7x9 size fits the living room perfectly.

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Aarav Sodhi22 Jun 2026

Bahut accha rug hai. I was worried about it sliding around but the anti-slip backing is very effective on my tiles.

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Sharon13 Apr 2026

This Rupa rug has a structured feel that is exactly what I wanted. Pure wool makes it feel premium.

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Sowmya Naidu24 Mar 2026

Very plush and thick. White wool picks up dirt easily so you have to be careful, but the hand-tufted build is solid.

Product details

Description

Key Features:

  • Material: 100% New Zealand wool construction
  • Construction: Hand-tufted for a dense, structured feel
  • Backing: Integrated anti-slip surface for stability
  • Density: High-density pile for added durability
  • Setting: Versatile design suited for living rooms and bedrooms

This area rug uses high-density wool to create a soft yet resilient surface. The natural properties of New Zealand wool provide a rich texture that adds depth and presence to open floor plans.

Designed to serve as a foundation for your interior, the rug balances functional durability with a refined finish. The anti-slip backing ensures it remains secure in high-traffic residential areas.

Specification
• Material: 100% New Zealand Wool • Construction: Hand-Tufted • Backing: Anti-Slip Backing • Sizes: 5.3x7 Ft, 6.7x9 Ft, 7.10x10 Ft, 8.9x12 Ft
Usages & Care
Place in living rooms or bedrooms to anchor furniture. Vacuum regularly on a low-power setting without a beater bar to maintain the wool pile and prevent shedding.
Shipping
This product will be delivered to you within 10 to 15 days after placing the order. We strive to process and ship all orders in a timely manner, working diligently to ensure that your items are on their way to you as soon as possible.
Returns
Just Rugs have specialized quality control measures in place to ensure that the product(s) you receive are of the highest quality. In the rare case that you receive a damaged/ defective product please reach out to us under the following circumstances: Stains on the product(s) Stitching inconsistencies More than a 3% variation in size Depending on the nature of the defect, we will either replace the product or refund the purchase amount. Please contact us within 7 days of receiving the product. Please email us at [email protected] and include photographs of the defect along with the order number and item code . We will attend to your query as soon as we can.

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